How to Inspire Your Social Media Audience

Inspire your readers. Keep it positive. You have heard it all before. But, simple and succinct posts can get you unparalleled mileage online. Just make sure the topics are relevant and the advice is appropriate.

Chose your topics carefully

There are literally millions of pages, documents and articles you could reference to build a quote campaign from. But making sure your key message aligns with your business is the main focus for you to be successful while deploying these inspiring posts. Don't hold back, make a series of appropriately framed and branded messages. Do give credit where appropriate. Don't make the quotes too long. Add a bit of graphics and your brand into the post.

Find the quotes your customers want to hear

• Are you a pub? There's plenty of inspiring beer and spirits quotes out there!

• Are you a retail outlet? Post quotes from famous people, who like to spend!

• Architect? Tons of very seasoned quotes from the best and brightest.

• Chef? Post Michelin chef quotes about the industry.

Your not solving any problems, offering any technical advice, or showing off how you have done any service. These are simple social media bites for consumers to share and get you some mileage, while they feel good about sharing these topics. Win-win.

Hashtag your posts

Yes, goes without saying. Hashtags will get you the audience you desire. So chose wisely. Off you go!